Executive summary
El Confidencial Digital highlights IACall as the conversational AI startup transforming customer service in Spain with agents that execute real actions during calls.
On February 16, El Confidencial Digital, one of Spain's leading digital media outlets, published an article highlighting IACall as the conversational AI startup that is transforming customer service in Spain.
Original Article
The Problem We Solve
Spain has over three million small and medium-sized businesses. The vast majority share a problem that rarely makes headlines: they can't answer all the calls they receive. And every missed call is a frustrated customer, a sale that doesn't close, or a problem that grows because no one logged it in time.
What the Article Highlights
IACall has developed AI voice agents that answer calls with surprising naturalness, execute real actions while speaking, and when they need a human professional, explain the complete situation before transferring the client.
Most systems transfer calls cold. IACall does the opposite: when the agent detects it needs a human, it first contacts the professional and explains the situation. In voice, in real time, in seconds.
During a conversation, an IACall agent can open tickets, send WhatsApp and email confirmations, update the CRM, and notify internal teams. All synchronized, all automatic.
"AI manages the volume, humans manage the excellence."
We Don't Replace Teams, We Empower Them
IACall's technology isn't designed to replace people, but to multiply their impact. Human professionals stop being trapped answering the same basic questions and can focus on what truly adds value: solving complex cases, building client relationships, and making strategic decisions.
Why This Recognition Matters
Being featured by a leading outlet like El Confidencial Digital validates our vision: conversational AI isn't the future—it's the present. And Spanish companies adopting it today are building a real competitive advantage.
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Written by

José María Lozano is CEO and co-founder of IACall, a Spanish company building AI voice agents that answer phone calls in real time. He works mainly with law firms, accountancy practices, property managers, estate agents, clinics and workshops: businesses where a missed call is a missed opportunity. IACall operates in Spanish, Catalan and Galician, with data hosted in the EU and compliance with GDPR and the EU AI Act.

